Maserati Opts For New Continental SportContact 7

Continental was chosen as supplier of new SportContact 7 tires for Maserati’s Levante and Quattroporte models
SportContact 7 was specially designed to deliver maximum safety, performance and efficiency for high-powered vehicles

Hanover, Germany, November 18, 2021. Maserati has opted to use the SportContact 7 – Continental’s most recent premium tire offering – as original equipment on their Levante and Quattroporte vehicles. As the successor to Continental’s well-established SportContact 6, the winner of numerous comparative tests, the new SportContact 7 embodies state-of-the-art tire engineering expertise to the fullest.

In designing the new tire, a major objective was creating an adaptive tread capable of ideally responding to both wet and dry road conditions. The BlackChili rubber compound used was fine-tuned for optimal traction. As a result, race-track performance shot up by ten percent over that of the previous model, while wet braking distances dropped by eight percent. For braking under dry conditions, the new SportContact 7 beat its predecessor by six percent while also providing 17 percent greater mileage over its service life.

In order to bring the extraordinary power of a Maserati safely to the road at all times for an optimal driving experience without compromise, the tires, as the only connection to the asphalt, must perfectly match the respective model and thus optimally support the car's performance,” says Dr. Holger Lange, head of tire development for Continental's original equipment business, continuing: “To capture the specific requirements for each vehicle model, Continental works closely with vehicle manufacturers to develop the optimal tire.”

The SportContact 7 was developed for passenger cars with sporty attributes up to super sports cars. The vehicle range is broadly positioned: In spring 2022, a total of 42 items in sizes between 19 and 23 inches will be available at tire retailers, and the supply range is to be expanded further.