"Continental ComfortContact CC7 Launch Event at Thailand Pattaya "

Following the introduction of the SportContact SC7 and UltraContact7, Continental Tyres has now officially launched the new ComfortContact CC7 for the Asia Pacific region. The CC7 is the latest in the Generation 7 range of tyres and was developed based on the company’s Comfort+ Technology that encompasses ‘ZEN’.

This approach is reflected in the design of the CC7’s sidewall, which features distinctive patterns as well as easter eggs such as a quaver (musical note) and small ‘CC7’ scripts. Aesthetic changes aside, the CC7 improves upon its predecessor, the CC6, by delivering better handling, wet braking, dry braking and fuel efficiency.

The ‘Z’ in ‘ZEN’ refers to the CC7’s Zero Shock Pattern that is aimed at reducing bumpiness with a unique tread pattern design. The ‘E’ aims to the EverFlex Compound, developed to be soft and flexible to adapt better to rough road surfaces.

About the ‘N’, which is the CC7’s Noise Muter that consists of Noise Breaker 3.0 – protruding elements along the tyre grooves that break up sound waves into smaller ones. The pattern surface is inspired and works based on the principle of the Helmholtz resonator, drawing in air waves and absorbing noise frequencies before they can exit.

The ‘ZEN’ technologies on the CC7 were developed from the last succession of CC6 and the engineer. CC7 arrives seven years after the CC6 was introduced in 2016, also saw 500 tests being carried out in various road and lab conditions, covering enough distance to circle the planet seven times over.

The CC7 is available from 13- to 16-inch tyre size fitments with widths of between 165 and 215 mm as well as tyre aspect ratios ranging from 50 to 70. The tyre is produced at Continental’s plants in Alor Setar, Malaysia as well as Rayong in Thailand.

The testing day let media and dealers from all over the Asia Pacific region to have a try on all the Generation 7 products, including SportContact SC7, UltraContact7 and ComfortContact CC7. It carried out a fantastic days for all guests.